Human sexuality
isn't only about reproduction needs.
It has another meaning.
We've been aware of it for only 100 years.
In Flensburg lives a blonde woman.
She posts about 3,000 packages a day.
Her goods are easy to identify among other little packages,
because she never writes her name in the sender box.
She's as famous as the Flensburg index of traffic offenders.
Beate Uhse.
The Flensburg woman comes from the countryside.
She says that it taught her
to look at humans problems from a natural perspective.
It became useful later in her life.
...publication stock control, dash...
She has founded a large company,
a mail order firm for marital hygiene with two million customers.
... only the ones that sold over 100 copies.
Per month.
Marital hygiene is the topic of many interesting books.
This one again, maybe in green, for our report.
Play night.
- How many? - Approximately 400.
Yes.
Charismatic love. Around 500.
Did you write it down?
- Yes? - Love and marital life.
Quite a few books are notably interesting.
That's why they're so successful.
- Perfect marriage, 100. - Yes.
- Sexual technique, 10,000. - Yes.
The secret of life...
Profits are increasing.
They amount to 20 million marks a year now.
The Hamburg professor explains:
An actual need is satisfied here.
It isn't only about creating a need, as you might think.
Some needs are already there, e.g. the need for contraceptives.
But some people don't need contraception,
because they've grown apart.
All they have to do then, is open the catalogue.
It contains many lovely pictures, and the following statement:
"Exciting underwear and a rustling nightie
"can do a lot for your marriage."
And: "Products such as Oh la la or Loulou,
"Morning star or Night kiss,
"embellish, charm, and contribute to happy times."
The catalogue contains things to eat and drink too.
They are meant for "enticing togetherness".
Enjoy them together. They will put you in a tender mood.
Moreover, it offers, sorry for the lack of picture,
all kinds of special devices,
described as "very useful in many situations in life",
such as vibrators
providing natural sensations and the right outcome,
etc.
Through Beate Uhse, bookworms can find beautiful picture books,
but also serious works
such as "How to satisfy the male instinct".
Some find such things unpleasant.
They say that most of it is tasteless.
But Mrs Uhse teaches us:
What does "taste" mean?
Some like Chippendale furniture, others teak.
What can you say?
Some wear turtlenecks, others black dresses.
Is one tasteful and not the other?
Mrs Uhse receives many letters daily.
A lot of people have problems,
often potency disorders or frigidity.
But most of them want to know how to avoid having children.
... that you don't want any children anymore.
Dot. Please, read the paragraph, quote,
Birth control, unquote,
in the enclosed guide.
On average, each method
is approximately 98 % effective.
The company says someone turns to Beate Uhse every six seconds.
Does she answer personally?
Not at all!
She has a fitting reply ready for each problem:
sentences, whole paragraphs and whole letters.
Templates come from a machine
that types the letter in a flash.
Then a woman signs her name, by hand.
Problem solved,
in a fast and personalised way.
Some people complain.
Do you believe that serious problems such as impotency and frigidity
can be solved with a catalogue and mail order?
What does "serious" mean?
If the problem's really serious,
only the doctor can do something about it,
if at all.
But often, the problem originates from a mere trifle.
Just like with your car, when something doesn't work.
It can be a mere trifle.
Know what it is and you can drive again.
In the same way, maybe we can help people,
with just a tip, and everything goes back to normal.
Frigidity and impotency disorders aren't mere trifles.
These are very specific problems we're talking about,
that are mentioned here.
You don't get rid of them with a prescription.
They require a lengthy conversation, an examination,
sometimes even tests,
an interview with the partner, etc.
A whole procedure
which can only be done in a doctor's office,
but not like this.
As all these hard-working women couldn't do it all,
Beate Uhse has purchased a computer.
It satisfies 36,000 customers an hour.
Quite crucial.
So many people want something.
Why? Here's the explanation.
Our children learn nothing about sex at school.
And if you live a dissipated life in this country,
you go to prison.
We have powerful moral principles in Germany,
double principles, even.
Beate Uhse makes her living from them.
Areas with the strongest morals, Bavaria and Rhineland,
are where she has the most customers.
She explains:
These are the most populated areas, with large agglomerations.
Over there, people are a bit more liberated, more cheerful,
more open-minded towards life in general,
and towards sexuality too.
People in Cologne and Schleswig-Holstein are different,
aren't they?
They're also the areas where she gets the most penal charges,
because pious people there still hold ideals and moral principles.
In heathen Flensburg, all her adverts have been withdrawn,
except for one that cost 100 marks.
We should neither get angry
at Beate Uhse, nor admire her.
We should take this phenomenon just as it is.
Like a business,
you could say, a small-minded business,
that distributes products for, in the legal sense, a licentious usage,
although these products definitely have a function,
in our times.